Nutella
Nutella, the original hazelnut spread, is beloved by people around the world. But as competitors like Hershey’s and Jif created imitation products, sales decreased. Tasked to help Nutella hold its position at the top of the food chain, a program was created to make Nutella synonymous with a few favorite family events throughout the year.
Back to School
Whether it’s breakfast before the first day back to school or a sandwich that all the kids at the lunch table will want to trade for, the possibilities are endless with Nutella.
International Pancake Day
This International Pancake Day we encouraged families in the U.S. to ditch the maple syrup and try an untraditional combo bound to be a favorite at the breakfast table.
GCD: Drummond Berman & Simon Nickson
AD: Gabi Hastings
CW: Crystal Deuel
Director: Robert Bisi
VFX & Post: Brand New School
Production: Donovan Green